Transformation to a demand-driven supply chain


The world’s largest brewing holdings company and based in Belgium. Owning approximately 500 beer brands in over 100 countries, it is considered one of the largest FMCG companies in the world.


  • + 100% increase in sales volume in the upcoming 3 years in EU which resulted in the need to gear up the supply chain
  • Strive towards a 100% traceability from grain to the shelf
  • Reduce supply chain cost by working on self-driving operations & reduce transportation costs


Bluecrux supported in:

  • Defining the business use cases & scenarios in the new way of working for MPS, DS, MRP, SNP
  • Support business testing of functional software delivery
  • Data definition & delivery support
  • Create & deliver training
  • Project planning & management
  • Stakeholder management


Streamlined process to work in demand driven approach from standard process to manage short term exceptions

Enhanced capabilities to run what-if scenarios and visualize impact on different key business metrics

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